LA Lambo 4 Final Flat and SharpBy Heidi Ekstrom

Topaz: You have what many would consider to be a true dream job, getting paid to take photos of really cool cars–Aston Martin, Lamborghini, and Ferrari just to name a few.  Is this something you set out to do when you first started your career as a photographer or is it something that you more or less fell into?

Tim: I have always been interested in photography and I started my business six years ago from scratch.  I made a very conscience decision to specialize at that time and I choose the car industry, as it was something that I was very interested in.

More than that I choose the ‘prestige’ part of that market, the main reason being that the type and style of work that I produce is very dramatic and it’s these types of cars that demand that type of work, so I am very fortunate to have the gift of seeing images in this way and fitting them into a gap in the market.

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Frozen Music I - Dutch Tax Administration low resFrozen Music I – Dutch Tax Administration

Topaz:

Whether it’s architecture, landscapes, portraits, or still life, you work exclusively with black and white photography.  What draws you to black and white photography, and more specifically what makes you choose this over color photography?

Joel:

First of all there’s just something special about B&W photography, it has something mysterious, something nostalgic and something dramatic to it. There’s so much beauty in the simplicity of using just monotones. Furthermore I know from myself that I have this ability to express myself far more effectively in Black and White than I could ever do in color. That was my initial explanation for myself.

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Ron Martinsen is a well-known international photographer and photo editing blogger.  His blog has over 1,000,000 visitors with topics ranging from gear, plugins, and book reviews.  This week Ron allowed us to pick his brain about his photography, post-processing, and how to create a successful photography business and we’re excited to share his knowledge with you.

NYCAdustBeforeAndAfter-1

Ron’s post-processing using his favorite plug-in Topaz Adjust.

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